Your Marketing Strategy - ELEVATED! with Sandy Waggett

Welcome to ”Your Marketing Strategy - ELEVATED!”, a transformative podcast and YouTube channel hosted by Sandy Waggett, celebrating 25 years of digital marketing expertise with MSW Interactive Designs. This show isn’t just about discussing trends; it’s a hands-on guide to revolutionizing your marketing efforts in the dynamic digital age. In every episode, Sandy shares actionable insights and innovative strategies, focusing on AI integration, social media mastery, effective branding, content writing, and more. Her approach is practical and direct, making complex marketing concepts accessible and applicable for all business owners and marketing professionals. What truly sets ”Your Marketing Strategy - ELEVATED!” apart is its unique live strategy call segment. In these sessions, Sandy interviews real small business owners, reviewing their existing websites and marketing strategies. She offers tailored insights and recommendations on how to enhance their online presence, improve ROI, and make informed decisions about what to improve, add, or potentially stop in their marketing plans. Join our community as we explore the forefront of digital marketing. Whether you’re a seasoned marketer or just starting out, this show is your masterclass in marketing excellence, providing you with the tools and knowledge to elevate your business to new heights. Subscribe and Elevate Your Marketing Game: Stay ahead in the marketing world by subscribing to our podcast and YouTube channel. Be part of a thriving community that values growth, learning, and real-world marketing applications. Elevate your marketing strategy with insights from one of the industry’s most respected leaders. Contact and Connect: Discover more at MSWInteractiveDesigns.com or get in touch with Sandy directly at Sandy@MSWInteractiveDesigns.com for a chance to be featured in our live strategy calls. Let’s work together to elevate your marketing strategy!

Listen on:

  • Podbean App

Episodes

Wednesday Jan 29, 2025

🎥 How to Leverage ChatGPT to Build Email Nurturing Funnels That Convert!
🚀 Ready to streamline your email marketing and boost conversions? In this episode, Sandy Waggett, founder of MSW Interactive Designs, walks you through building an AI-powered email nurturing funnel—LIVE and in real-time!
 
Today, Sandy builds a 7- to 15-email nurture sequence for keynote speaker and executive coach Jeff Koziatek, transforming his work-life balance presentation into a high-converting email funnel. If you’re looking to automate lead nurturing while providing immense value (without sounding salesy), this step-by-step breakdown is a game-changer!
 
In this episode, you’ll learn how to:
✅ Use ChatGPT to brainstorm email funnel structures✅ Craft engaging welcome emails that hook your audience✅ Develop a sequence that nurtures know-like-trust relationships✅ Avoid salesy emails while still driving conversions✅ Use AI-generated content as a starting point & humanize it for maximum impact
 
💡 See the magic of AI in action as Sandy refines each email, personalizes content, and builds a fully automated system inside a CRM!
 
🔗 Want to learn how to pre-train ChatGPT for your brand? Check out Sandy’s video on custom GPT training [on the channel]!
 
📌 Call to Action:
Don’t miss out on more expert insights! Subscribe for AI-powered marketing strategies, and join our Marketing & AI Mastery Webinar each month. Need a personalized strategy session? Book a 45-minute marketing call with Sandy—your session could even be featured in a future episode!
 
📞 Contact Us:
Explore our services 👉 https://mswinteractivedesigns.com📧 Email: Sandy@MSWInteractiveDesigns.com | 📱 Call: 573-552-8403
 
👤 About Sandy Waggett:
Sandy Waggett, founder of MSW Interactive Designs, has been pioneering digital marketing for 26+ years. From SEO and website design to AI-driven marketing, Sandy helps businesses scale with cutting-edge strategies. She’s also a Certified High-Performance Coach and author of "BOLD MOVES."
 
🔔 Like, comment, and share! Tell us—how are you using AI in your marketing? Let’s grow together!
#ChatGPT #EmailMarketing #MarketingAutomation #AIforBusiness #LeadGeneration #DigitalMarketing #BusinessGrowth #MSWInteractiveDesigns

Wednesday Jan 29, 2025

📌 Video & Blog Content Hack - Recycle Brilliance
🚀 Struggling to come up with fresh content ideas for your social media, YouTube, or blog? You’re not alone! In this episode, Sandy Waggett shares a simple yet powerful strategy to unlock an endless supply of content—all from notes you’ve already taken.
 
🔥 What You’ll Learn:
How to turn seminar & course notes into engaging contentA sticky note system to organize video & blog ideas effortlesslyWhy repurposing content across platforms saves you time & effortA quick way to generate content on demand using idea decksHow to keep your content authentic, valuable, and easy to create
 
💡 With this strategy, you’ll never run out of content again! Whether it’s an idea from a mastermind session or an insight from a book, all you need to do is grab a note and press record.
 
🎯 Bonus Tip: Repurpose long-form content into shorts, social posts, and more—turning one idea into multiple pieces of valuable content.
 
📌 Call to Action:
Don't miss the chance to revolutionize your business with AI and marketing strategies! Subscribe for more insightful episodes and join our Marketing & AI Mastery Webinar. Ready for a personalized strategy session? Book a 45-minute marketing call with Sandy, and it might be featured in our show! Reach out at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services at MSWInteractiveDesigns.com.Contact us at: 573-552-8403
 
👤 About Sandy Waggett:
Sandy Waggett, the visionary founder of MSW Interactive Designs, celebrates 25 years in digital marketing. From the pre-Google era to the AI revolution, Sandy has helped businesses thrive with website design, social media marketing, and high-performance coaching. She’s also a Certified High-Performance Coach and author of "BOLD MOVES."
 
🔔 Like, Subscribe & Comment if this helped you! What’s one content idea you already have that you can turn into a video? Drop it below!
 
#ContentMarketing #DigitalMarketingTips #AIforBusiness #MarketingStrategy #ContentCreation #RecycleBrilliance #MSWInteractiveDesigns #MarketingGrowth #VideoMarketing

Thursday Jan 23, 2025

🎥 The Most REAL Phishing Attempt I've Seen to Date!
🚨 Scammers are getting more sophisticated, and today, I'm sharing a personal experience to help you stay safe! 🚨
 
In this video, I break down the most realistic phishing attempt I've encountered so far. Here's what happened:
One of my team members received an email that looked incredibly legitimate, claiming to be from a law firm about an unresolved claim. It had all the elements you'd expect: a professional-sounding name, an address (even one that matched an old location I used), and a website to “resolve” the issue. But guess what? It was all fake.
 
I’ll walk you through:
How to recognize red flags in seemingly legit emails.Why you should NEVER visit suspicious websites, even if you're cautious about not clicking links.The exact Google search method I used to verify this scam without compromising my computer's security.
How scammers target small businesses and create pressure to act quickly.⚠️ Don’t miss this step-by-step breakdown of how I handled the situation—it's something every business owner and employee should know!
 
🔔 Be sure to like, comment, and subscribe for more tips to protect yourself and your business! Have you ever encountered a phishing scam? Share your story below—we can all learn from each other.
 
📌 Call to Action:
Don’t fall victim to scams like this—subscribe for more insights to protect your business from threats and learn practical strategies to keep your operations secure.
 
🔗 Connect with Us:
Need expert advice on digital marketing or business security? Visit us at https://mswinteractivedesigns.com.📞 Contact us at: 573-552-8403
 
👤 About Sandy Waggett:
As the founder of MSW Interactive Designs, Sandy has spent 25 years helping businesses thrive in the digital age. From website design to social media marketing, her expertise is unmatched. Learn how she and her team can elevate your business today.
#PhishingScams #Cybersecurity #ProtectYourBusiness #OnlineScamAwareness #SmallBusinessTips #MSWInteractiveDesigns #DigitalMarketingStrategy

Saturday Jan 18, 2025

🎥 Unlock Business Growth with Insights from What's In It For Them by Joe Polish!
Tags: #BusinessGrowth #DigitalMarketing #JoePolish #EntrepreneurMindset #MarketingStrategy #MSWInteractiveDesigns #SmallBusinessTips #VisibilityChallenge
🚀 Ready to take your business to the next level? In this episode, Sandy Waggett, owner of MSW Interactive Designs, breaks down powerful lessons from Joe Polish's book What's In It For Them and shows you how to apply them for real business growth. Plus, stay tuned for FREE resources to help you take action immediately!
 
In this video, you'll discover how to:
Shift from selling to serving by focusing on solving real problems for your audience.Build lasting trust with the Giver’s Gain philosophy—give value first, expect nothing in return.Leverage relationship capital to unlock more opportunities than advertising ever could.Nurture meaningful client relationships through thoughtful gestures and consistent engagement.Eliminate toxic relationships that drain your energy and focus on growth-minded partnerships.
 
💡 "Your network is your net worth!" Sandy shares actionable strategies—from sending gratitude cards to partnering with local businesses—to strengthen your business connections and boost your success.
 
✨ FREE Resource Alert!
Join Sandy's Visibility Transformation Challenge and start attracting more of your ideal customers. Gain access to exclusive content, video replays, and expert marketing tips to grow your business! Sign up here 👉 https://mswinteractivedesigns.com
 
📌 Call to Action:
Don't miss the chance to revolutionize your business with AI and marketing strategies! Subscribe for more insightful episodes and join our monthly Marketing & AI Mastery Webinar. Ready for a personalized strategy session? Book a 45-minute marketing call with Sandy—it might be featured in our show! Reach out at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services: https://mswinteractivedesigns.comContact us: 573-552-8403Check out Candy Town USA: https://candytownusa.com/
 
👤 About Sandy Waggett:
Sandy Waggett, founder of MSW Interactive Designs, has led the digital marketing industry for 25 years. As a Certified High-Performance Coach and Maxwell Leadership Coach, Sandy is passionate about helping business owners grow through website design, social media marketing, and the power of AI. Discover more in her book BOLD MOVES and start making yours today!
🔔 Subscribe and hit the bell for more business growth strategies! Drop your biggest takeaway in the comments below and let’s grow together.
#ChatGPT #BusinessInnovation #AIinBusiness #DigitalMarketingStrategy #MarketingAndAI #ElevateYourBusiness #MSWInteractiveDesigns #BusinessGrowth #AIforBusiness #MarketingStrategyElevated

Thursday Jan 16, 2025

🎥 Boosting Coffee Shop Growth with Smart Marketing Strategies!
Tags: #CoffeeShopMarketing #DigitalMarketingStrategy #EcommerceGrowth #SmallBusinessSuccess #MarketingAutomation
🚀 In this insightful conversation, we explore how a growing coffee shop business can streamline its marketing efforts and unlock new revenue streams with an all-in-one marketing solution. From underutilized rewards programs to building a strong online retail presence, this episode dives into practical strategies for business owners looking to expand their reach and boost profits.
 
Discover strategies for:
Leveraging existing customer data for direct marketing through text and emailTransitioning from basic social media content to a results-driven marketing approachStreamlining operations by replacing multiple tools with a single, integrated CRMExpanding into eCommerce with a Shopify-powered online store for coffee salesExploring growth opportunities through wholesale and mobile coffee conceptsIf you're a business owner juggling marketing tools and wondering how to simplify and scale, this episode offers actionable insights to take your strategy to the next level.
 
📌 Call to Action:
Don't miss the chance to revolutionize your business with AI. Subscribe for more insightful episodes and join our monthly Marketing & AI Mastery Webinar. Ready for a personalized strategy session? Book a 45-minute marketing call with Sandy, and it might be featured in our show! Reach out at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services at MSWInteractiveDesigns.comContact us at: 573-552-8403Check out Bon Bon's Coffee: https://www.bonbonscoffee.com/
 
👤 About Sandy Waggett:Sandy Waggett, the visionary founder of MSW Interactive Designs, celebrates 25 years at the forefront of digital marketing. As a trailblazer from the pre-Google era to the AI revolution, Sandy's expertise encompasses website design, social media marketing, and more. Her dedication to empowering business owners is evident through her role as a Certified High-Performance Coach, Maxwell Leadership Coach, and the insights shared in her book "BOLD MOVES." Join Sandy on this journey to elevate your marketing strategy and harness the power of digital innovation.
 
🔔 Subscribe and Hit the Bell for more episodes full of actionable insights and transformative strategies. Share your takeaways in the comments below and let's grow together as a business community!
#ChatGPT #BusinessInnovation #AIinBusiness #DigitalMarketingStrategy #MarketingAndAI #ElevateYourBusiness #MSWInteractiveDesigns #BusinessGrowth #AIforBusiness #MarketingStrategyElevated

Wednesday Jan 15, 2025

🎥 Website & SEO Strategy for Growth | Performance Marketing Insights
#DigitalMarketingStrategy #SEOOptimization #WebsiteDesign #BusinessGrowth #MSWInteractiveDesigns
🚀 In this episode, Sandy Waggett dives deep into transforming websites into powerful marketing tools! Join Michael and Stephanie as they explore strategies to revamp their website, boost SEO, and attract more clients and agents. Sandy shares expert insights on overcoming website challenges and driving traffic through strategic content and design.
 
Discover strategies for:
Optimizing website SEO with targeted keywordsStreamlining website design for better user engagementChoosing the right platform: Why WordPress outperforms Wix and GoDaddyEnhancing user experience with clear calls to actionBuilding agent portals for efficient resource sharingSandy's actionable advice helps businesses like yours turn their websites into lead-generating machines. Whether you're struggling with SEO or looking to better engage your audience, this episode offers practical solutions.
 
📌 Call to Action:
Ready to elevate your business with expert marketing strategies? Subscribe for more insightful episodes and join our monthly Marketing & AI Mastery Webinar! Book a 45-minute strategy session with Sandy—your call might be featured in our show! Contact Sandy at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services: MSWInteractiveDesigns.com📞 Call us at: 573-552-8403Check out Comprehensive Benefits: https://www.mycompben.com/
 
👤 About Sandy Waggett:
Founder of MSW Interactive Designs, Sandy brings over 25 years of experience in digital marketing, from pre-Google days to today’s AI-driven landscape. As a Certified High-Performance Coach and author of BOLD MOVES, Sandy is passionate about helping businesses thrive online.
#ChatGPT #BusinessInnovation #AIinBusiness #DigitalMarketingStrategy #MarketingAndAI #ElevateYourBusiness #MSWInteractiveDesigns #SEOForBusiness #WebsiteOptimization #MarketingStrategyElevated

Tuesday Jan 14, 2025

🎥 Step-by-Step Training: Build Your Ideal Client Persona
Tags: #IdealClientPersona #MarketingStrategy #BusinessGrowth #DigitalMarketing #ClientAttraction
🚀 Ready to transform your marketing strategy and attract clients who truly align with your business? In this step-by-step training, Sandy Waggett breaks down how to build your ideal client persona—a game-changing tool that can make your marketing more effective and your business more profitable.
By targeting the right audience, you can save time, reduce costs, and strengthen your brand messaging. Sandy shares how defining her own persona, “Strategic Stephanie,” helped MSW Interactive Designs create tailored marketing strategies that drive real results. Now, it's your turn!
 
🎯 In this episode, you'll learn how to:
Define your target market, ideal client profile, and detailed client persona
Understand the importance of psychographics and demographics in marketing
Align your products and services with your ideal client's needs
Choose the best marketing channels to reach your audience
Craft messaging that resonates and drives action
 
💡 Why This Matters:
Building a clear client persona helps you focus your marketing efforts, connect authentically with your audience, and create products or services that solve their biggest problems. Stop wasting time and resources—start marketing smarter!
 
📌 Call to Action:
Don't miss the chance to revolutionize your business with AI. Subscribe for more insightful episodes and join our monthly Marketing & AI Mastery Webinar. Ready for a personalized strategy session? Book a 45-minute marketing call with Sandy, and it might be featured in our show! Reach out at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services at MSWInteractiveDesigns.comContact us at: 573-552-8403
 
👤 About Sandy Waggett:
Sandy Waggett, the visionary founder of MSW Interactive Designs, celebrates 25 years at the forefront of digital marketing. As a pioneer from the pre-Google era to the AI revolution, Sandy specializes in website design, social media marketing, and empowering business owners. She's a Certified High-Performance Coach, Maxwell Leadership Coach, and the author of "BOLD MOVES." Join Sandy to elevate your marketing strategy and harness the power of digital innovation.
🔔 Subscribe and Hit the Bell for more episodes full of actionable insights and transformative strategies. Share your takeaways in the comments below and let’s grow together!
#ChatGPT #BusinessInnovation #AIinBusiness #DigitalMarketingStrategy #MarketingAndAI #ElevateYourBusiness #MSWInteractiveDesigns #BusinessGrowth #AIforBusiness #MarketingStrategyElevated

Tuesday Jan 07, 2025

🎥 Top 5 Laws to Strengthen Your Brand
🚀 In this episode, Sandy Waggett of MSW Interactive Designs dives into 5 timeless branding laws inspired by the classic book The 22 Immutable Laws of Branding by Al Ries and Laura Ries. These strategies are not just effective—they’re free, making them perfect for small business owners looking to grow their brand without breaking the bank.
 
Discover strategies for:
Avoiding brand dilution with the Law of Expansion.Strengthening your message with the Law of Contraction.Building your brand through the Law of Publicity.Embracing healthy competition with the Law of Fellowship.Mastering consistency with the Law of Consistency.
💡 Sandy also shares actionable tips for narrowing your focus, leveraging publicity (like reviews), and how competition can fuel innovation. Plus, don’t miss her advice on crafting a killer one-liner using the Building a StoryBrand framework.
 
📚 Resources Mentioned:
The 22 Immutable Laws of Branding by Al Ries and Laura RiesIdeal Client Persona Template & One-Liner Exercise: mswinteractivedesigns.com 
🔔 Subscribe and Join Us:
If you found this video helpful, like, comment, and subscribe for more actionable tips to elevate your brand and business!
 
📌 Call to Action:
Don’t miss the chance to revolutionize your business with AI. Subscribe for more insightful episodes and join our monthly Marketing & AI Mastery Webinar. Ready for a personalized strategy session? Book a 45-minute marketing call with Sandy, and it might be featured in our show! Reach out at Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
 
🔗 Connect with Us:
Explore our digital marketing services at mswinteractivedesigns.com.Contact us at: 573-552-8403
 
👤 About Sandy Waggett:
Sandy Waggett, the visionary founder of MSW Interactive Designs, celebrates 25+ years at the forefront of digital marketing. From pioneering in the pre-Google era to harnessing AI today, Sandy specializes in empowering small businesses with cutting-edge strategies.
📚 Don’t miss her book: BOLD MOVES.
 
📢 Hashtags:
#BrandingTips #SmallBusinessMarketing #DigitalMarketingStrategy #MSWInteractiveDesigns #BusinessGrowth #BrandConsistency #MarketingMadeSimple #BrandBuilding

Thursday Dec 05, 2024

🎥 Visibility Breakthrough: How to Dominate Your Marketing & Transform Your Business in 2025
🚀 Ready to make 2025 the year your business becomes unforgettable? In this powerful workshop, Sandy Waggett, the visionary founder of MSW Interactive Designs, unveils the secrets to dominating your market through unparalleled visibility strategies. Whether you're a seasoned entrepreneur or just starting, this session is packed with actionable insights to transform your business.
📌 Key Takeaways:Why visibility is the #1 factor for business growth in 2025.How to identify and overcome the obscurity trap.The role of brand awareness, digital presence, and relationship building in scaling your business.A 12-question Visibility Self-Assessment to pinpoint your strengths and areas for improvement.Quick-win strategies to enhance your online presence, build stronger connections, and position yourself as an industry thought leader.
🎯 Bonus: The 2025 Visibility Transformation ChallengeSandy introduces a FREE year-long challenge designed to:
Help entrepreneurs and business owners build sustainable visibility systems.Provide twice-monthly Zoom sessions packed with expert guidance.Transform your online presence, market recognition, and bottom line!👉 Interested in going the extra mile? Upgrade to the VIP Experience for one-on-one coaching, a free year of the Grow360.ai CRM, custom AI tools for your business, and exclusive resources.
🔗 Join the Challenge Now:Scan the QR code or visit mswinteractivedesigns.com to register. Spots for VIP are limited—secure yours today!
🔔 Don’t miss this opportunity to dominate your market in 2025. Hit LIKE, SUBSCRIBE, and turn on notifications for more game-changing insights.
📌 Call to Action:Join our FREE Marketing & AI Mastery Webinar Series to unlock more strategies like these! Ready for personalized coaching? Book a 45-minute session with Sandy: Sandy@MSWInteractiveDesigns.com or visit MSWInteractiveDesigns.com.
👤 About Sandy Waggett:Sandy Waggett has been revolutionizing the marketing world for over 26 years, empowering business owners through tailored strategies, cutting-edge AI, and her book BOLD MOVES. With numerous awards under her belt, Sandy is the go-to expert for transforming visibility into profitability.
🔗 Connect with Us:Explore our services at MSWInteractiveDesigns.com.Contact: 573-552-8403
💬 Let us know in the comments: What’s your biggest takeaway from this session?
📢 Hashtags:#VisibilityBreakthrough #MarketingStrategy #DigitalMarketing #AIInBusiness #MSWInteractiveDesigns #BusinessGrowth #Entrepreneurship #MarketingTransformation

Friday Oct 25, 2024

🎥 Exploring Notebook LM: The AI Research & Writing Tool That Can Revolutionize Your Business!
Tags: #NotebookLM #GoogleAI #AIforBusiness #ContentCreation #SmallBusinessTools #DigitalMarketing
🚀 Ready to dive into the latest AI-powered tool that could transform how you handle content and research? Join Sandy Waggett in this video as she takes you on an in-depth tour of Google’s Notebook LM, an experimental AI research and writing assistant designed to make creating FAQs, study guides, timelines, and more, effortless from your own documents.
Discover how Notebook LM can elevate your business through features like:
Document Summarization: Upload files, and Notebook LM will break down complex content into easy-to-digest summaries or FAQs, making information sharing a breeze.Study Guides & Interactive Worksheets: Create engaging guides and exercises based on your uploaded materials, perfect for internal training or client engagement.Custom AI Podcasts: Watch as Notebook LM generates podcast-like dialogues on your content with real, conversational voices—a game-changer for content repurposing.Organizational Tools: From timelines to briefing documents, this tool can distill lengthy material into focused, actionable insights.Business Applications: Whether you’re managing SOPs, client proposals, or financial summaries, Notebook LM can streamline complex data, saving you time and boosting productivity.
🔗 Connect with Us:
Explore more digital marketing strategies and tools at MSWInteractiveDesigns.com. For personalized marketing guidance, contact us at: 573-552-8403
 
👤 About Sandy Waggett:
With over 25 years in digital marketing, Sandy Waggett brings a unique perspective to leveraging AI for business. A certified High-Performance Coach and the founder of MSW Interactive Designs, Sandy’s mission is to empower small business owners with cutting-edge tools and strategies.
 
📌 Call to Action: Don’t miss this deep dive into Notebook LM’s capabilities! Like, subscribe, and share your own ideas on how you’d use this tool in the comments. Ready to revolutionize your strategy? Book a 45-minute call with Sandy today at Sandy@MSWInteractiveDesigns.com and discover even more ways to elevate your business.
 
Hashtags: #AIResearch #NotebookLM #BusinessInnovation #DigitalTransformation #SmallBusinessTools #ContentMarketing #MarketingMastery #MSWInteractiveDesigns

Copyright 2024 All rights reserved.

Podcast Powered By Podbean

Version: 20241125